Free How to Plan Promotions Ebook

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For free, digestible advice and good industry tips please feel free to download the first of our up-and-coming ebooks and get inspired to make improvements!

If you’re ready to discuss ways to make your branding or marketing grab more attention in the new year just email or call us for a free consultation. I’d love to assist you in making your brand and marketing campaigns stand out from the rest!

Our first ebook is our How to Plan Promotions Ebook and you can download it for free by clicking here!

Best retailing practices state business owners and managers should start planning promotions 1-3 months in advance. That’s why Miseducated has created our ebook How To Plan Promotions that includes:

  • Holiday Cheat Sheet
  • Promotional Channels Checklist
  • Sample Facebook 3-Day Holiday Promotion

Expand Your Brand with Miseducated

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You might have noticed in the last several months I’ve been seamlessly combining my portfolio and marketing work with my blog here at Miseducated. This is due to the fact I needed to expand my business hosting account so I decided to combine my efforts and enhance my brand. In a part I can now equally focus on expanding the agency for work as well as continue blogging passion. Below you’ll find a press release of sorts with advice for those looking to expand their brand, build an online presence, and acquire new client attraction.

Miseducated is not just a blog but is also a boutique marketing agency that creates attractive business promotions, attractive brands, and premium web sites. With over 15 years of web design and social media marketing expertise; I understand effective design.

Miseducated offers you innovative and attractive design, captivating imagery and gold-woven copy combined with compelling offers and strategic promotional methods to bring you new client attraction and more attention from loyal clients. If you provide a product or service, I will teach you how to be the next big thing and provide you with a competitive advantage in your marketplace.

Many companies mistakenly implement a fundamental brand and website to save on operating and marketing costs. These website design efforts range from adequate to amateur (from drag and drop to friends and family help) ultimately sacrificing the polished online presence necessary to stand out in a crowd. As you know the field of design is a competitive business with many amateurs claiming they know design and marketing strategies, but when it comes down to it most are not able to deliver.

Business owners upon hiring an unqualified agency or designer soon realize novice web design efforts result in amateur results. They discover the site is not providing a competitive advantage, not attracting new clients, and that their site is similar to thousands of others – a total red flag in all business.

How can you avoid this problem? When hiring a brand designer or marketing agency you should be served with an initial consultation as well as a roadmap that outlines the specific actions you and your company will take to out-maneuver peers for needed resources and client retention. There should be measurable goals within the plan so you can be sure your new design and marketing strategy are serving your company as planned and moving your organization forward. A professional can translate the essence of your unique business into a savvy, engaging website and online brand.

In short, The right website will show off your business and allows you to reach out to new customers and stay in touch with current ones. So, ask yourself today, if your website is a true reflection of your business then what is your website reflecting about your brand?

Look in my design portfolio here for some examples of marketing design.

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Make Homemade Lollipops Without a Mold

Stay tuned to until the end of the “cooking” part and see mine and Colette’s super silly Lollipop dance to celebrate~ this is one of her favorite songs (she loves lollipops) and she has been wanting to make this video for so long haha! She also did one of her singing a Ramones song but I guess that one might come in the future.

I’m super silly in this but the recipe is on YouTube and our lollipops are super spicy but excellent adult lollipops! The kids decided on a different dessert after they felt they were too hot! I guess Mary accidentally put a bit much cinnamon oil in them. Oops! I’ve already eaten 3 so far! ha

Please subscribe if you enjoy! More videos on the way for this Youtubenewb~

xox

7 Reasons We Watch Reality TV

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A guy friend recently asked if I could marinate on the question of why myself and other women he knows seem to like reality shows more than men (he despises them). I decided an awesome way to find out why would be to write an article and do some research on my blog readers and friends. First of all we’re (mis)educated women, we’re not your average trashy American who watches Jerry Springer instead of being a functioning adult. However it seriously appears ridiculous that we love our reality tv.

Girls love reality television the way that guys (and other girls) love sports which are also competitive and unscripted. These are the top reasons I have found that I really enjoy watching some reality TV shows and also reasons that you other beautiful ladies do too.

1. Automatic Fame & Status

As human beings we are very curious of the idea of a quick rise to fame and status for doing little to nothing. How curious that someone can just be chosen to appear on a reality show and be watched by millions instantly? It’s a psychological curiosity and entertaining fantasy for many human beings even if they do not want to be famous. As a child my dream careers were acting and singing.. I did both a lot.. and as a blogger if people recognize me out and about I feel a bit anxious. So it seems I am not cut out for that sort of fame if I would like to survive with any sort of sanity.. but it sure is a curiosity to see others experience it.

I don’t watch reality TV, except for British Baking, The others creep me out. I guess that I am the outlier. I have seen America’s Top Model because Tyra Banks is a genius–and I do like seeing how some of the not-so-pretty girls are gorgeous when they are made up. ~Kathy

2. Competition

Whether it’s a game show or physical competition it is compelling to watch other people competing for something on tv. Rather it be for a husband, a job or prize money everyone on the show is competing to be the most extreme personality by manipulation, backstabbing, sweetness and love. If you’re not entertaining in some way you will not get a rose, back stage pass or whatever the hell else they’re passing out to keep you on tv.

3. Voyeurism

Watching people when you feel like you’re not supposed to is a guilty pleasure for many of us humans. In the Journal of Media Psychology, Dr. Lemi Baruh distinguishes this “nosy voyeurism” from the more sexual form of voyeurism. Seeing how other people live and experience life behind closed doors is a common attraction to reality tv.

I watch them because I like seeing how other people “live”, it’s a combination of the curious part of me with comparing myself to them. A lot of the shows have competition in them too. Some are so over the top. I don’t know but I enjoy every single one of them. ~ Nicki

4. Gossip

The impulse to talk behind someone’s back is quite a common character flaw. Research shows that our brains are wired for critical gossip. “Gossip is helping you to predict who is friend and who is foe,” says Lisa Feldman Barrett, professor of psychology at Northeastern University via NPR. The human brain is wired to respond to gossip, researchers say. And it adds to the evidence that gossip helped early humans get ahead. Reality shows give us the opportunity to gossip about other people while hurting no one (unless you’re doing it openly over social media).

I get slack all the time for watching reality tv. I work in the mental health field and see enough real drama and sadness. I watch those shows just to take my mind off the real horrible things. I call it “junk food tv” because even though it’s not good for you it’s just fun and ridiculous. No I don’t want to emulate their actions I just want to peek in to their nonsense before I go back to the real world. ~Ruthie

5. Drama

You don’t have to get your fill from drama in your own life.. instead you can just wait for the family to go to bed and fill up on reality drama. When the show is over you can read about all of the legal issues, feuds and other drama involving these people you’ve gotten to know and experience on television and it’s strangely satisfying.

They’re crazy over the top and ridiculous (in comparison to my life) which humors me and yet sometimes they seem real and I’m a little touched (example: Lauren Manzo and her wedding with her parents made me teary). I’ve also been really touched by shows like Intervention and Under Cover Boss… they me every damn time. I’m not really sure… I will say sometimes its a better escape for me after a stressful day because I dont have the time or attention span for movies and shows for the most part. ~Ashley

6. We can multitask

Unlike many movies, reality shows do not require your undivided attention to enjoy them or follow what’s going on. The ability to do other things while watching television is another part of the appeal because as women we’re better at multitasking, according to a recent study in the Journal of Biomedical Science Science. My husband and I discuss this often because he knows (and sees) women are hardwired to multitask while he cannot focus on more than one thing at a time. I personally LOVE to have a cheesy reality show going on, a coffee in my hand and a snack near by while I’m blogging or designing a few collateral pieces for a client.

7. Confidence

It’s inspiring to see someone’s real flaws and struggles while also maintaining their lives in some way and also seeing women who seemingly have it all but cannot get a grip. The scripted and airbrushed women in polished media tend to make other women inadequate, so many girls look to reality TV for reassurance. Not only does the genre showcase all kinds of human inadequacies but many times you can see women without makeup, without their hair fixed and un-primped. We don’t get this opportunity in scripted shows and movies.

When I watch rich housewives who are absolutely miserable, it makes me feel better about my poor, simple life. ~Kimi

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Lastly I was asked which shows I prefer because there are so many reality shows that I feel your mere preference says something about why you watch them as well. Also my favorite types of films tend to be documentaries and I feel it’s a similar thing.. I’m getting to see and understand things I can’t get from a scripted film or show.

The ones I enjoy most are Catfish (about people who find out if their online BFF or lover are true or someone else), Couples Therapy (I don’t know why but I love seeing other peoples relationship dynamics), True Life (depending on the topic), Dr. Phil (how embarrassing but I can really go for an episode while I work), Rupauls Drag Race (because the whole show is beautiful, inspiring and hilarious), Intervention, Hoarders, Walk of Shame Shuttle, America’s Next Top Model, Hell’s Kitchen (yumm), My Strange Obsession (and all the spin-offs similar to that) and I used to love Simple Life, Celebrity Rehab, Bag Girl’s Club (which I was long ago offered a part on–ack!!) and Jersey Shore (haha). I also love crime-solving shows and shows about murder which are sort of reality shows as well.

A Story of Divorce, Custody and New Life

I’ve been thinking about things a lot recently with the new year coming up and have decided it’s time to talk. I had hinted and implied before that I would someday tell the story of the hell I went through around 3.5 years ago, why I went away and why I avoided getting personal when I came back. You always love my personal posts, to my surprise, so I figure it’s time.

I’m going to tell this in a sort of way that does not publicly shame anyone (except maybe myself) or create monsters out of humans. First and foremost I am a mother to my dream come true, fairytale daughter and I share her with her father who was my high school sweetheart and who is now my ex-husband and with her stepdad who is the other love of my life. She is truly magical and you can only understand if you’ve met her and spent time with her… everyone she meets feels her light and says so. She is really a beautiful and special girl. An old soul. She is of the utmost importance always.

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Around 5 years ago my first marriage started taking a turn for the worst. I remember watching an episode of Intervention that explained why these adult children’s older parents were so bad for each other, why they shouldn’t be together because they enabled each other and it really startled me. How could they enable each other so much that they could never be out of that rut or get healthy together? How sad would it be to be married to your best friend and you realize you’re bad for each other? And you have children already?

We had our issues as everyone does and we shouldn’t have gotten married at such a young age after only dating each other and never living on our own. It’s all true. I think we were naive as most 20-year-olds are. But I thought I had what everyone wanted. I didn’t have to “date” and I didn’t have to be broken-hearted and go through meaningless relationships. I was always with my best friend and even though we fought and had so many problems we were able to ignore a lot of them and just get through together.

Until around four years ago when we didn’t and couldn’t. I didn’t know why but I was severely depressed and couldn’t find the light. I had this beautiful one-year-old baby I was spending my days with and a nice home and I could not get out of it and I felt like it was all my fault. I would pretend, I would make her fancy toddler meals, have tea parties and art class with her, take her to the park, I would sing with her and cuddle her. I still felt a hurt deep in my heart and I felt alone. I felt my husband didn’t love me or even like me. I felt like he never did and I just always pretended he did. And I was sick. Very sick. We tried a few couple’s counseling sessions, therapy, medicine, we tried it all and we would be ok together for a bit but then we would have an explosive falling out.

We couldn’t do that with a baby. We had our baby, the light of our life and we could not exist like we had for so long anymore. So in desperation I checked myself into a hospital (still feeling like everything was my fault and if I could just be better he would be happy with me and I would feel happy) and when I was released the castle shattered. I guess it was too late. It was horrible for everyone. He left with my baby, I lost my mind. I couldn’t get her because it was illegal for me to go to the home he stayed in when the owner did not want me there and the police said it had to be done through court. I had only been apart from her overnight once before this. It all seemed insane and I was so lost. I went to find a custody lawyer and all the depressed moments in therapy and hopelessness in my years of words were recorded in black and white. All of my medicines, any drug I ever used. I was always honest about my inner most flaws in therapy. I was depressed. I thought it was all me. I thought I would never be right again. I lost everything I’d ever loved and fell into a rabbit hole of despair.

Next came a three year divorce and custody battle. Feet were dragged, dates were moved, forms were lost. I was so ready to be done with this and it seemed every step we made we took fifteen steps back. Something else would come up or happen. Another delay. And another. Once the judge decided to leave town so all dates were moved. I’m not kidding, the court system is this flawed. Meanwhile I don’t see my daughter but every other weekend and the hope is getting smaller and smaller that it would change. I was such a trusting person that I never gathered any evidence to prove my innocence or the guilt of another. The only way I can explain it is I believed everything he had ever said and I knew he would never lie to me. I had years of therapy evidence against me about my own hopelessness and despair. The photos I took when I lost my mind after they left, the words I wrote when I felt violated. My tweets, status updates, videos. It’s so easy to blab things online that are inappropriate and think it will never haunt you, DON’T do it. It will never go away and it will always haunt you if ever your integrity is up for question. My phone was stolen and my private conversations with my best friend were used. I had years of evidence of using bandaids to cover the deepest wounds and those two months of nothingness enticed me to fall apart in the public eye. I had nothing to prove what was happening behind closed doors for all those years and so I could only take the weight all onto myself. I had no family. I had no strength, no self-love or confidence. It had been destroyed over a long period of time.

In the following years I got completely sober of alcohol, smoking and depression/anxiety medication. In those three court-riddled years I built a relationship with a man who had always been a trustworthy friend and someone I looked up to. In this relationship horrible pains were also experienced. I’m not sure anyone knows what it’s like to be in a relationship with a married woman who is grieving the loss of her family and a marriage to someone else. I’m sure it’s tough and I’m sure it almost magnifies the atmosphere for attacks from fears, lies and the darkness. We faced obstacles through this choice we made to be together during the divorce and other obstacles for simply living (such as when he got a concussion and severe amnesia you can read about here, my 17-year-old soul mate Hobbes passing, my emergency surgery, etc).

As I got stronger and had more bonding time with my child I found I had an opportunity to build something I had always dreamed of, something better and more beautiful than I knew I could have before. My partner had three young children who took to Colette instantly. They were all like long lost siblings within a year. Colette was a baby and because they loved me and always wanted a complete family and a little sister they felt the universe had also answered their prayers. We became the family we never had. I hear it takes around 3-5 years to fully blend a family. With young children I believe it can be much easier, especially when you have those children every other week together. We made sure we were blended before we talked of marriage.. and that the hurts of the past were healed.. and on October 25, 2015 we got married. My maid of honor was Mary (11, my new daughter), my flower girl was Colette (5, my biological, magical daughter), my best man was William (9, my new son) and my ring bearer was Samson (6, my other new son). Suddenly the right things looked like a puzzle that snapped together perfectly.

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How could we have been so blind all those years? I don’t know. I just think my ex and I deep down knew we were bad for each other but we wanted to stay together because we had only dated each other and the history was enormous. In doing that we only hurt ourselves and each other in different ways. We had planned our whole lives, had a beautiful child, had so many opportunities. We were best friends and we had a lot of good times through those years. His mom was like my mom; I really grew up with him. We just were toxic together. We were changing a lot and having growing pains and wanting different things. I see that now so obviously.. apart we do the things we need to do, we do the right things, we put ourselves last. Together we couldn’t do the right things, we couldn’t find the right path, we could only find paths to destruction and hurt in our own unique ways and our daughter didn’t deserve that. She deserved us to be happy apart rather than sick together.

Today we are, she has two families that love her more than anything in the world who would do anything for her. I don’t know a lot about his life these days but I know Colette loves her mother and father and feels loved by us. I still sometimes feel like I failed by not doing things differently, by not waiting to get married, not waiting to have a child.. however then the child wouldn’t have been her and that would have been it’s own tragedy. I wish things could have been easier for her sake because I know divorce is very hard on children even when they don’t remember it.. but I’m so grateful our mistakes could be turned into beautiful stories after all. My bond with her is so strong and special to me. We have a special connection that no one can touch whether she’s with me or with her dad, she’s the unbroken version of me as a child. I’m so grateful for her health and for this fact most of all.

So there you go. Although I was a little evasive.. you know more about what was going on and why you saw me 1. do a 180 with my health, appearance and heart; and 2. disappear for so long.

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Thanks for listening.. I adore you.