Fashion. Cut to the left! Cut to the right!

The video and marketing direction behind these fashion and beauty product videos by Juicy Couture is enough to make my heart hurt and my eyes bleed rainbows, glitter and grime. Take in the visual splendor with me and feel inspired to live a life as art. I can never get enough of their saccharine sweet, colorful, serendipitous and opulent campaigns that have always been right up my alley (cat).

Behind the Scenes

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