1980s Toy Box: Poochie by Mattel

It’s time again for another of those absolutely pointless posts that allow me to relish in the visual deliciousness of popular icons from my childhood.

I’m planning a whole slew of updated posts filled with nonsense information about the adorable icons of our past. If you lived in the 80s as a kid you’ll probably enjoy it as well.

Our first feature is Poochie. I had the cartoons and stationary.. it makes my heart go to a special place when I see things I loved as a child. Everything is colorful, cute and so very magical. I love feeling like that. Like anything is possible!

How does your childhood nostalgia make you feel?

Who is Poochie?

poochie

In the early 1980s Poochie was introduced by Mattel. She’s the cute poodle with hot pink hair and purple sunglasses who worked as an advice columnist whenever her owner was away. Sounds like an early blogger with a flare for fashion to me~

Although she was once very popular in North America she had her greatest marketing success in Italy and other parts of Europe. It’s very common to see Poochie items and ad prints in Italian!

Poochie, is it really you?
Sitting at the top knowing what to do
Poochie, now I understand–
how you’re always there with a helping hand.

Oh boy, it’s not so far away
I know you’ll be there come one day

Poochie is it really you…

Poochie Television Special

Poochie Commercials

Spank! Japanese 80s Revival Fashion

Spank! fashion! It’s a shop promoting the girly, sweet clothes most of us wore in the 80s and reviving and reworking them into new outfits for fun and raving. The shop is owned and opperated Tavuchi and her cute friends. If you’re ever raving in Tokyo, you’ll surely spot Spank! girls frolicking amongst the colour and lights making everyone’s night a little sweeter.

Spank-a-rama

Spank!

Try this style by pairing frilly mini-skirts and eighties toon nighties. Don’t forget to LAYER, as this is also important. If you view decora (or FRUiTS) fashion you will notice many differing layers. Colour, texture and pattern all differ creating a rainbow of color upon every cutie and toys are used as accessories and more. However instead of the many different decora colour palettes, Spank! uses the soft, feminine pastels of the 80s girl’s fuzzy companions and cartoon favorites.

Spank! Video